PESTLE Analysis:-
PESTLE Analysis is an approach for identifying macro-environmental external factors that may impact project or organisation. This shall help organisations in strategic decision making, driving the organisational changes or performing the business analysis.
PESTLE Analysis:-
Some common situations where PESTLE analysis will be useful are as follows –
- Strategic planning for business, products, services and others
- Planning your external communication like advertising, marketing, and others
- During product design / service design
- Organisational change management
PESTLE can also be combined with SWOT for making better informed decisions.